Object Next Software – Easy Brochure Builder

The Australian Business Award for Product Innovation recognises leading products and services that provide innovative solutions for new and existing market needs.

“The software industry is competitive, and to succeed you must embrace innovation. Our business strategy recognises the challenges our industry presents and aims to develop cutting edge solutions to help clients reduce costs and boost efficiency.

“Winning the Product Innovation category at the 2016 Australian Business Awards is testament to our ability to consistently achieve our goals, and remain a prominent innovator in the software industry.

“Gone are the days where you cram everything into a brochure and hope your customers find something they like. With our customised brochure builder technology, you’re able to target your information to individuals’ wants and needs.

“We would like to acknowledge our clients’ ongoing support, and we look forward to further solidifying our position as a company committed to quality, customer service and innovation.”

Naresh Gulati, CEO, Object Next Software
Easy Brochure Builder is a highly innovative software module, which sits within a larger software system called Ascent One, also developed by Object Next. It is designed to service the international education sector and in particular universities, TAFE’s and private providers engaged in recruiting international students.

Designed to be a versatile solution suitable for any business, Easy Brochure Builder is a hybrid product (digital and hard copy) that allows clients to self-select content from a customised portal that’s put onto a business’s website. Through the portal clients can select different products and additional information sections that they would like to receive. They then enter information about themselves, which is captured in a database. The system then generates a completed publication for them including only relevant information. Finally, the system will auto-send the publication by email, or alternatively, printed for mailing.

Easy Brochure Builder aims to provide complete customisation, automatic integration of digital and hardcopy platforms and database driven personalisation, all whilst maintaining a user-friendly experience that’s easy to learn. By providing brochures that are personalised to each recipient and contain only relevant information, a tailored approach can be taken by clients using the system.

For the development of Easy Brochure Builder, Ascent One has been recognised with a Product Innovation Award in the Australian Business Awards 2016.